Life Principles for Systemic Change

[We’re pleased to welcome authors Sandra Waddock of Boston College and Petra Kuenkel of the Collective Leadership Institute. They recently published an article in Organization & Environment entitled “What Gives Life to Large System Change?," which is currently free to read for a limited time. Below, they reflect on the motivations and innovations of their research:] As … Continue reading Life Principles for Systemic Change

When Is There a Sustainability Case for Corporate Social Responsibility?

[We’re pleased to welcome authors Minna Halme of Aalto University School of Business, Jukka Rintamäki of City University of London, Jette Steen Knudsen of Tufts University, Leena Lankoski of Aalto University School of Business, and Mika Kuisma of Aalto University School of Business. They recently published an article in Business & Society entitled “When Is There … Continue reading When Is There a Sustainability Case for Corporate Social Responsibility?

Studying Organization Theory “As If Matter Mattered”

[We're pleased to welcome Bruno Dyck of University of Manitoba. Bruno recently published an article with co-author Nathan S. Greidanus in Journal of Management Inquiry entitled "Quantum Sustainable Organizing Theory: A Study of Organization Theory as if Matter Mattered." From Bruno:] From environmental concerns like climate change to social issues like economic inequality, sustainable development presents … Continue reading Studying Organization Theory “As If Matter Mattered”

Employees and the Environment: Promoting Eco-Friendly Behavior in the Workplace

[We're pleased to welcome Jennifer Tosti-Kharas of Babson College. Jennifer recently published an article in Organization & Environment with co-authors Eric Lamm and Tom E. Thomas entitled "Organization OR Environment? Disentangling Employees' Rationales Behind Organizational Citizenship Behavior Toward the Environment." From Jennifer:] The origin of this paper came from bridging two different research projects. My … Continue reading Employees and the Environment: Promoting Eco-Friendly Behavior in the Workplace

How Coca-Cola Uses Social Media to Promote Corporate Social Initiatives

What is the most effective way for companies to implement corporate social marketing (CSM)? In the Social Marketing Quarterly article "Examining Public Response to Corporate Social Initiative Types: A Quantitative Content Analysis of Coca-Cola's Social Media," authors Lucinda L. Austin and Barbara Miller Gaither suggest that the effectiveness depends upon the the corporate social initiative (CSI) type and … Continue reading How Coca-Cola Uses Social Media to Promote Corporate Social Initiatives

The Business of Bumble Bees: A Look at the Relationship Between Business and Biodiversity Loss

Small though they may be, bumble bees play a large part in the environment. As pollinators, bees assist in the reproductive process of flowering plants, including crops that produce food, fiber, drugs, and fuel. More than a third of the world's crops rely on bees as pollinators, which makes the population decline of bees in … Continue reading The Business of Bumble Bees: A Look at the Relationship Between Business and Biodiversity Loss

Food Banking and Hunger in the United States

[We’re pleased to welcome Michael Elmes of Worcester Polytechnic Institute. Professor Elmes published an article entitled "Food Banking, Ethical Sensemaking, and Social Innovation in an Era of Growing Hunger in the United States" with Karla Mendoza-Abarca and Robert Hersh in the Journal of Management Inquiry.] What inspired you to be interested in this topic? For the past 10 years I have been … Continue reading Food Banking and Hunger in the United States

Do Marine Animals Make Effective Mascots?

If you grew up in the United States, there's a good chance that you were educated about preventing forest fires by Smokey the Bear. Smokey the Bear first debuted in 1944, following on the heels of Disney's "Bambi" which had been successful in garnering attention for the dangers of wildfires. Over the years, Smokey's story … Continue reading Do Marine Animals Make Effective Mascots?

Listen to the Latest Podcast from Cornell Hospitality Quarterly!

In the latest podcast from Cornell Hospitality Quarterly, Robert E. Pitts discusses his article "The Influence of Message Framing on Hotel Guests’ Linen-Reuse Intentions." The study, conducted with article co-authors Julie E. Blose and Rhonda W. Mack in Charleston, SC, examined participants’ opinion of how they would respond to various message frames. You can click … Continue reading Listen to the Latest Podcast from Cornell Hospitality Quarterly!

How Does Message Framing Influence Hotel Guests’ Participation in Linen Reuse Programs?

AAA estimates that this Thanksgiving there will be 37.29 million Americans traveling fifty miles or more from home. As many Americans fill hotels across the country, there's a good chance they'll find a message in their rooms encouraging them to participate in the hotel's linen reuse program. But how can hotels increase guest participation in … Continue reading How Does Message Framing Influence Hotel Guests’ Participation in Linen Reuse Programs?