The CSR Agenda: Part 4 of 5

On Tuesday, Forbes published a case study about a corporate social responsibility strategy that spelled the difference between life and death: Around 2000, Xerox was in big trouble. According to Dr. Joseph Cahalan, Xerox’s Vice President of Communications and Social Responsibility, the company was literally “days” away from filing for bankruptcy. Still, employees didn’t defect … Continue reading The CSR Agenda: Part 4 of 5