How Should Contested Historical Sites be Presented?

[We’re pleased to welcome author Athinodoros Chronis of California State University, Stanislaus. He recently published an article in Journal of Service Research entitled "The Staging of Contested Servicescapes," which is currently free to read for a limited time. Below, he reflects on the motivations and influences on this research:] What motivated you to pursue this research?For … Continue reading How Should Contested Historical Sites be Presented?

Macromarketing Roundtable Commentary

Alan Bradshaw, University of London, and Mark Tadajewski, University of Strathclyde, published "Macromarketing Roundtable Commentary--The Export of Marketing Education" on September 20th, 2011 in the Journal of Macromarketing's OnlineFirst collection. Dr. Bradshaw kindly provided the following commentary on the article. In the UK it is increasingly common for postgraduate students of marketing to be recruited from across … Continue reading Macromarketing Roundtable Commentary