Kim and Jensen (2011). How Product Order Affects Market Identity Repertoire Ordering in the US Opera Market

Republished with permission. The original post was published on the ASQ Blog. Authors: Bo Kyung Kim – Southern Methodist University Michael Jensen – University of Michigan Interviewers: Simone Napolitano – University of Bologna Paula Ungureanu – University of Modena and Reggio Emilia Article link: http://http://asq.sagepub.com/content/56/2/238.abstract Question 1. A central tenet of this interesting study is … Continue reading Kim and Jensen (2011). How Product Order Affects Market Identity Repertoire Ordering in the US Opera Market