How Changes in the House Advantages of Reel Slots Affect Game Performance

[We’re pleased to welcome authors Dr. Anthony F. Lucas of the University of Nevada and Katherine Spilde of San Diego State University. They recently published an article in Cornell Hospitality Quarterly entitled “How Changes in the House Advantages of Reel Slots Affect Game Performance," which is currently free to read for a limited time. Below, they reflect on the inspiration … Continue reading How Changes in the House Advantages of Reel Slots Affect Game Performance

The Impact of FSMA on Restaurants

[We’re pleased to welcome author Mark Johnson of Michigan State University. He recently published an article in Cornell Hospitality Quarterly entitled “An End User Perspective: The Impact of FSMA on Restaurants," which is currently free to read for a limited time. Below, Dr. Johnson talks about the background of this research:] On January 4, 2011, President Obama … Continue reading The Impact of FSMA on Restaurants

The Bias of Size in Gambling Decisions: Evidence from a Casino Game Hierarchy

[We’re pleased to welcome author Lawrence Hoc Nang Fong, Davis Ka Choi Fong, Robin Chark, Peter Man Wai Chui of the University of Macau. They recently published an article in Cornell Hospitality Quarterly entitled “The Bias of Size in Gambling Decisions: Evidence from a Casino Game," which is currently free to read for a limited time. … Continue reading The Bias of Size in Gambling Decisions: Evidence from a Casino Game Hierarchy

Breaking Bad Habits: How Marketing Incentives Can Lead to Healthy Food Choices

The rise of processed foods in the past century has brought with it a rising tide of health concerns. Obesity, heart disease, and diabetes have all been linked to diets high in fat, sodium, and sugar, leading many to seek out healthier alternatives. But making the switch from cookies and potato chips to broccoli and apples is … Continue reading Breaking Bad Habits: How Marketing Incentives Can Lead to Healthy Food Choices

Do Consumers Avoid Genetically Modified Wines?

[We're pleased to welcome Christina Chi of Washington State University. Christina recently published an article in Cornell Hospitality Quarterly entitled "Ready to Embrace Genetically Modified Wines? The Role of Knowledge Exposure and Intrinsic Wine Attributes" with co-authors Lu Lu of Washington State University and Imran Rahman of Auburn University.] What inspired you to be interested in this … Continue reading Do Consumers Avoid Genetically Modified Wines?

Diversify and Conquer: An Argument for Reinvigorating Marketing Science with Behavioral Science and Humanities

[We're pleased to welcome Gerald Zaltman of Harvard Business School and Olson Zaltman Associates. Dr. Zaltman recently published an article in Cornell Hospitality Quarterly with co-authors Jerry Olson and James Forr of Olson Zaltman Associates, entitled "Toward a New Marketing Science for Hospitality Managers."] In “Toward a New Marketing Science for Hospitality Managers,” published in … Continue reading Diversify and Conquer: An Argument for Reinvigorating Marketing Science with Behavioral Science and Humanities

A Focus on High-Quality Research

[Editor's Note: We are pleased to reproduce Michael LaTour's editorial from the most recent issue of Cornell Hospitality Quarterly.] More than ever before, the quality of academic research is crucial for both journals and authors. Of course, impact factors are a reflection of this. But let us dig deeper. Does the article take a sophisticated … Continue reading A Focus on High-Quality Research

CQ Welcomes New Editor Michael S. LaTour

Cornell Hospitality Quarterly (CQ), published by SAGE in association with the Cornell University School of Hotel Administration (SHA), is proud to announce its new Editor, Dr. Michael S. LaTour. A nationally ranked scholar in advertising and marketing communications, Dr. LaTour is currently a visiting professor of services marketing at the SHA. He earned his PhD in … Continue reading CQ Welcomes New Editor Michael S. LaTour

Best Papers in Cornell Hospitality Quarterly

Cornell Hospitality Quarterly (CQ) focuses on publishing scholarly research with hospitality management implications. The articles, written by academics as well as industry leaders develop new ideas and perspectives. Each year, the journal acknowledges the contribution of its many authors by naming one article the best paper of the year. CQ's 2012 Best Article Award winner is: … Continue reading Best Papers in Cornell Hospitality Quarterly

Strategies for Success in Service Innovation

Cathy A. Enz of the Cornell University School of Hotel Administration published "Strategies for the Implementation of Service Innovations" on June 6, 2012 in Cornell Hospitality Quarterly. To see more OnlineFirst articles, click here. The abstract: Implementation strategies are the ways in which information about a new service innovation are shared with those employees who … Continue reading Strategies for Success in Service Innovation