Now at SAGE! Journal of International Marketing

SAGE is proud to partner with the American Marketing Association (AMA), the largest chapter-based marketing association in the world and the essential community for marketers.

The Journal of International Marketing is a peer-reviewed journal dedicated to advancing international marketing practice, research, and theory. Aimed at both international marketing/business scholars and practitioners at senior- and mid-level international marketing positions, the journal’s prime objective is to bridge the gap between theory and practice in international marketing. Ranked 32 out of 140 in Business, the journal has an impact factor of 3.600.

Explore a few articles from the latest issue

How Can International Ventures Utilize Marketing Capability in Emerging Markets? Its Contingent Effect on New Product Development by Min Ju, Jason Lu Jin, and Kevin Zheng Zhou

The Interface of International Marketing and Entrepreneurship Research: Review, Synthesis, and Future Directions by Man Yang and Peter Gabrielsson

A Cross-National Study of Evolutionary Origins of Gender Shopping Styles: She Gatherer, He Hunter? by Charles Dennis, J. Joško Brakus, Gemma García Ferrer, Charles McIntyre, Eleftherios Alamanos, and Tamira King

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