As you may have noticed, Journal of Business Communication is now International Journal of Business Communication. Why the name change? The Association for Business Communication and International Journal of Business Communication is dedicated to the progress of business and professional communication research, education, and practice. The new name, International Journal of Business Communication, exemplifies the value of internationalization in a constantly changing and improving world of communication technology.
The rationale for changing JBC to IJBC seems relatively transparent. Few people would argue with the notion of a globalized economy and, as a result, the significance of international business communication. To prepare students to meet the language challenges of this increasingly complex business environment and to address the questions that arise in the workplace that focus on ways in which the language of business communication crosses state and national borders, our members’ scholarship must, by necessity, cross those same borders.